The domain name is the first thing that customers will notice and it is the first impression that they will get about both your website, and your business. Since purchasing a domain name can be a very big cost, a lot of people opt for buying an expired domain name instead. However, this can sometimes prove to be a very risky move, which is why in this article we will let you know about a few things you should consider before making the purchase.
Always check the domain name’s PA and DA before buying it
PA stands for page authority and DA for domain authority, and both of them are pretty much the most important things you need to check before you even consider buying a certain domain name. By checking the PA and DA of the domain, you basically have the ability to find out if the domain is of good quality or not. Another tip is that when you check, you should always go for a domain name that has a DA of +25, and we suggest that you pass on anything under that.
Check if the domain has a Google AdSense ban
Something that you may not realise is that there are hundreds of expired domains out there that have been banned by Google AdSense and that is why it is crucial for you to check whether that is the case with the domain name you are interested in buying. The reason why it is important for you to check is this: you are most likely buying the domain name in order to make money, and if Google has banned it on AdSense, then that domain name is of no use to you. Luckily, there is a very simple way of checking. All you have to do is use the AdSense Sandbox Checker tool and you will immediately see if the domain name has been blocked or not.
Check if the domain name has been completely blocked on Google
Again, this is a very important step for you to take before buying a certain expired domain name. You may find a domain name that has the right PA and DA ranking, but it will be of no use to use if Google has banned it from appearing on search engines. A simple way for you to check if the domain name you want to buy has been banned is using the Google banned checker. If however, you really have a good feeling about a domain name that has been banned, you can always take the extra step and use a Google reconsideration request and request for them to un-ban the domain name.
If you want to make a good first impression you can definitely do that by buying an expired domain name and save yourself some of the money it would take for you to get a new one. However, like we said there are risks, and that is why we strongly advise you to consider these tips before making the purchase.
THE SECRETES OF EXPIRED DOMAIN NAME PROFITS AND WEBSITE FLIPPING https://t.co/LagChYFknv
— Emmanuel Daniel (@cleantouchbook) 3 de noviembre de 2017